How to get your posts to go viral

In this blog, we discuss employee advocacy programs which are an absolute must for companies using social media to promote their brands. Your employees are your brand ambassadors, and there’s no one better to promote your company and maximise the reach of company posts. Read on for the how…

What is employee advocacy?

Employee advocacy is the promotion of a business by […]

We need your help for topic suggestions

We’ve been in business for almost two years now and have successfully pioneered a new fresh style of financial writing that’s conversational, human and factually correct. And it works! The readership statistics speak for themselves.

Good things don’t come cheap
However, the process is expensive! It involves:

  • On-going topic research using group think and online tools
  • In-depth research of the chosen topics
  • […]

The FinCommunications story. What’s yours?

A few months ago we published a blog on Mastering the Art of Financial Storytelling. Now we’re going to put our money where our mouths are and tell the Fincommunications story. Here goes…

I graduated with a Business Science Degree from UCT and embarked on a career in Corporate Marketing in both South Africa and Australia. After ten years of […]

To chat in a box or not? 

More and more businesses are incorporating chat boxes into their websites. Clients love both the immediacy and the personal connection. A real human being standing by to answer your questions sure beats an email. There’s no doubt that chat boxes work well for both clients and businesses, but they’re a big commitment and need to be well managed. Read on […]

Social media in financial services: the good the bad and the litigious

We recently presented seminars on the use of social media in a compliant manner in the financial services industry.  Read on for a quick synopsis of the main legal takeaway points and the benefits of social media policies.  

Freedom of speech is not an absolute right

Freedom is one of the most important pillars of democracy and we all value our […]

Smart tips for creating social media policies for financial services

Chances are you haven’t given much thought to how FAIS, POPI and the Employment Act relate to your employees’ social media use.  Recent lawsuits show, having an active social media policy is an absolute must for all financial service providers…Big or small.

The use of social media is an excellent marketing tool if used wisely, but in the wrong hands, […]

2018-03-16T08:34:18+00:00 January 27th, 2018|Financial services marketing, social media policies|0 Comments

Festive greetings from FinCommunications

We celebrate a successful first year in business as specialists in financial services marketing.

It’s hard to believe that our successful first year draws to a close.  We’re proud to be working for Prudential Investment Managers, Kanan Wealth, Private Client Holdings, Personal Finance magazine and FNB on an ongoing basis and on an inspiring project for Coronation.

Our growing team of writers […]

2018-05-24T15:09:10+00:00 December 19th, 2017|Financial services marketing|0 Comments